Emma Andrews, BA, RHN, NPDP

Welcome.

Driven by an insatiable thirst for learning, growth and development, I’m constantly cultivating and curating knowledge and education to improve my - and your - quality of life.

Within the field of health and wellness, I’ve always been drawn to cannabis and holistic nutrition. Both have played a transformative role in my own wellbeing, and now my career.

With insights gained through a powerful combination real-world experiences and formal studies, you’ll find me reporting on industry innovation and trends that matter, unpacking stigmatized or buzz-worthy topics, investigating the supply chain, and researching the emerging science of wellness.

My goal is to empower you to be a conscious consumer and take an intentional approach towards what you put in, and on your body.

“I can honestly say I have not met anyone as driven or passionate about their work as Emma. Her enthusiasm and drive is contagious. Working with Emma is an honour, privilege and so much fun.”

- M. Prychidny, former Director of Sales, Vega

Know Your Canna-Lingo:
Say This, Not That

From Cultivation to Consumption: Navigating the Supply Chain (Video)

Top 5 Factors for Identifying Quality, and Buying Legal Cannabis in Canada

SERVICES

I consider myself as versatile as cannabis herself.

Advisor to Emerging Brands, Freelance Creative, Product Innovator, Educator & Correspondent.

I’ve spent the past decade working with emerging brands in the natural product and cannabis landscape from start-up to acquisition, or IPO. I’ve been part of the licensing process through Health Canada for research, cultivation and processing cannabis, and natural product verification. The business side of the industry fascinates me just as much as the health and wellness potential.

I’ve helped launch award-winning products and develop brand experiences on a local, national and global level. Along the way I’ve gained first-hand knowledge into all aspects of the ingredient supply chain, formulation and commercialization. I combine this with an authentic, life-long passion for the lifestyle I am immersed in.

You can count on me for a refreshingly candid, upbeat, credible and insightful approach to my work. I truly love what I do.

Explore My Services:

“Outstanding training. Informative, engaging, interactive, and fun. Emma sets the bar high.”

-J. Baker, Product Education Seminar Attendee